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1. Install ARTEFACT app for iOS or Android;

2. Find the exhibition «Russia in Mid-19th to Early 21st Centuries»

3. Push the «Augmented reality» button and point your phone's camera at the exhibit;

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Postcards

Creation period
1900s
Dimensions
9x14 cm
Technique
paper, print
2
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R. Golike and A. Vilborg
Postcards
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The exposition offers the collection of postcards of the series ‘Military Uniform’ produced by the publishing partnership ‘Golike and Vilborg’ in Saint Petersburg in early 20th century. 

The postcards present parade uniform of infantry and cavalry guards units of the Russian Imperial Army in early 20th century. 

The guards were special military units and occupied a privileged position comparing to common units of the Russian Imperial Army. The main part of guards officers were well off nobility by birth. The recruitment to guards was often based on the physical appearance of candidates. 
 
The uniform of guards differed from the uniform of common units, it was decorated with special passementerie, some soldiers were allowed to have a special cane, and they had beautiful two-cornered hats as their headwear. The uniform of some regiments was decorated with special insignias. 
 
Parade uniform of guards units was also special. Dress coats of some units that protected the royal family and residencies had rich and even elaborate trimmings. For example, Company of Palace Grenadiers and Private Escort Guards of His Imperial Majesty had such uniform. Life-Guards Semyonovsky Regiment, Life-Guards Preobrazhensky Regiment and Life-Guards Keksgolmsky Regiment had special units, boat companies, members of which wore naval uniform. 

Partnership ‘P.P. Golike and A.I. Vilborg’, the publisher of this series of postcards, was founded in 1902 and immediately received the title of ‘Supplier of His Imperial Majesty Court’. This special status ensured both excellent quality of goods and their availability. It was not easy to get this title but retain it was even more difficult as it imposed many obligations on the producer that must be fully complied with. 

Printed products of Partnership ‘Golike and Vilborg’ received numerous highest awards at Russian and foreign exhibitions, for example, in Dresden in 1909, in Turin in 1911 and at the Saint Petersburg exhibition ‘Art in Book and Poster’ in 1912. The Partnership ‘Golike and Vilborg’ was one of the best Russian printing companies in early 20th century.
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Postcards

Creation period
1900s
Dimensions
9x14 cm
Technique
paper, print
2
Point your smartphone camera to open in the app
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Open in app
To see AR mode in action:
  1. Install ARTEFACT app for 
  2. iOS or Android;
  3. Find and download the «Paintings in Details» exhibition
  4. Push the «Augmented reality» button and point your phone's camera at the painting;
  5. Watch what happens on your phone screen whilst you flip through the pictures.
 
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